HOME  STAGING
The art of maximising return on Investment!

Interior Redesign

As stated above, interior redesign is like home staging. However, it enhances the home for the homeowners rather than for potential buyers. And it does so with an eye towards its future sale. It is like home staging in that it primarily uses the client’s existing furniture and decorative accessories to transform the space, and may also involve the purchase of additional furniture and accessories as well as updates to the wall colors, window treatments, lighting fixtures, etc

Your can’t sell it if you can’t see it!

Carefully selecting for purchase or rent, if necessary, the appropriate furniture and accessories for the style of the home and its market. Recommending, implementing and arranging for enhancements, updates, and repairs such as painting, flooring, sink fixtures, lighting fixtures, window treatments, landscaping, etc.

Home staging

Is the art and science of preparing a home for sale so that it appeals to the broadest range of buyers in order to sell quickly and for top dollar. The objective is to make the potential buyer fall in love with the home, envision themselves living there and aspire to the lifestyle the home portrays.

According to the Real Estate Staging Association’s Consumer’s Guide to Home Staging, it is a “systematic and coordinated methodology in which knowledge of real estate, home renovations, and creative design principles are applied to attract a buyer.”

Home staging involves any or all of the following:

Evaluating what furniture and decorative accessories (throw pillows, artwork, decorative objects, lamps, knickknacks, etc.) the owner have, and:

  • eliminating some of the furniture and decorative accessories, otherwise known as decluttering as well as depersonalizing (removal of family photos, trophies, collections, etc. so the buyer can envision living there)
  • arranging the furniture and accessories for optimal placement to enhance flow (the ability to walk freely through the room), focal point enhancement (e.g., emphasizing a fireplace or a beautiful view), balance (are there too many or too large pieces in the bookcase or on only one side of the room?) and the positive aspects of the home while downplaying the negatives

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